With the ever changing world of influencer marketing it can be hard to keep up with trends. More than ever bloggers and brands are working together, but there are often missed opportunities and misunderstandings on both sides. This workshop is designed to help bloggers and the business owners that want to work with them to collaborate, cooperate, and connect.
We'll Cover These Topics and More...
- Which Brands Best Fit Your Audience
- How to Get Noticed By Brands
- Crafting the Perfect Pitch
- Negotiations & Expectations
- Followers vs Engagement, Which Should You Be Focusing On
- Media Kits
For Entrepreneurs / Brand Owners
- How to Build Your Influencer List
- How to Pitch to Influencers
- Knowing What Influencers Expect From You
- How to Integrate Influencer Marketing Into Your Communication Strategy
- How to Maximize and track your ROI
- Ambassador Programs - What They Are and Why You Care